When it comes to the world of professional cycling, few brands can match the legacy and innovation of Pinarello. Established in 1952 by Giovanni Pinarello, the Italian company has been at the forefront of bicycle manufacturing, crafting some of the most iconic and high-performance bikes in the industry. From humble beginnings to winning numerous Grand Tours, the Pinarello brand has become synonymous with quality, precision, and cutting-edge technology. Join us on a captivating journey through the history of Pinarello and discover the bikes that have left an indelible mark on cycling enthusiasts worldwide.


Giovanny Pinarello

The Early Years:

Giovanni Pinarello's passion for cycling began at a young age, leading him to start his own bike workshop in Treviso, Italy. In 1952, he established the Pinarello brand, initially focusing on manufacturing quality bicycles for amateur riders. As the company gained recognition for its craftsmanship and attention to detail, it gradually expanded its reach into the professional cycling arena.

The Pinarello Dogma.

The Pinarello Dogma series represents the pinnacle of the brand's engineering prowess and has become synonymous with success on the pro circuit. Introduced in 2009, the Dogma 60.1 marked a new era in bicycle design, featuring innovative features such as asymmetrical frame design and aerodynamic advancements. The Dogma line continued to evolve with subsequent models like the Dogma 2, Dogma F8, and Dogma F10, each incorporating state-of-the-art technologies to enhance speed, stability, and overall performance.Seven of the last 11 Tours de France have been conquered on a DOGMA, and the latest generation is now ready to continue that legacy of success. This is the culmination of all of our skill and experience, a masterpiece of engineering that offers advancements in handling, comfort, and aerodynamics all wrapped in a package that can climb, descend, and sprint with equal flair. Whatever the road throws at you, the DOGMA F is always the right bike.

Pinarello Dogma F

Grand Tour Dominance:

Pinarello's commitment to excellence has been validated by the numerous victories achieved by professional teams riding their bikes in Grand Tours. The most notable collaboration has been with Team Sky/INEOS Grenadiers, now known as INEOS Grenadiers, which has captured multiple Tour de France titles aboard Pinarello bikes. The Dogma models, including the F8 and F10, have propelled riders like Chris Froome and Geraint Thomas to their respective Tour de France triumphs.

Bolide and Time Trial Innovation:

Recognizing the significance of time trials in professional racing, Pinarello introduced the Bolide model, a specialized time trial bike. The Bolide combines aerodynamic efficiency, stiffness, and optimal handling, making it a weapon of choice for time trial specialists. It has been instrumental in securing victories in individual and team time trial stages of major races.

Collaborations and Limited Editions:

Pinarello has also collaborated with renowned brands to produce limited edition bikes that showcase their expertise in design and innovation. Notable collaborations include models with luxury automaker Jaguar and fashion label Dolce & Gabbana. These limited edition bikes have become highly coveted collector's items among cycling enthusiasts and aficionados.



Beyond Professional Racing:

While Pinarello's reputation was built on its success in professional racing, the brand also caters to a wider range of cyclists. They offer a diverse lineup of road bikes, including the Gan series, designed to provide performance and comfort to riders of all levels. Pinarello also offers a range of bikes for other disciplines, such as gravel and endurance riding, ensuring that their commitment to excellence extends beyond the race circuit.Pinarello also enters the e - bike world with lightweight, performing bikes that handle superbly. The Nytro Road E7 Ultegra Di2 has iconic design traits, superior handling, and industry-leading aerodynamic knowledge with powerful motors that will make you unstoppable. It's everything you’d expect from Pinarello, but with a little extra power for whatever the road holds.